Khw Secret Tricks, los yog vim li cas cov neeg yuav khoom tsis muaj kev cia siab hauv lej

2024 Tus sau: Malcolm Clapton | [email protected]. Kawg hloov kho: 2023-12-17 03:58

Koj nkag mus hauv lub khw kas fes, thiab muaj ob qho kev tshaj tawm tib lub sijhawm: thawj zaug muab 33% kas fes ntxiv, qhov thib ob - 33% luv nqi ntawm lub khob kas fes. Qhov kev tshaj tawm twg tau txais txiaj ntsig ntau dua?

Feem ntau, koj yuav hais - lawv muaj txiaj ntsig zoo sib xws. Thiab ntau tus yuav hais tib yam. Tab sis cia peb saib ze dua. Cia peb hais tias kas fes raug nqi 100 rubles. rau 200 ml (50 rubles ib 100 ml). Nrog thawj qib, koj tau txais 266 ml rau 100 rubles, i.e. them 37.5 rubles. rau 100 ml. Rau kev nce qib thib ob, koj tau txais 200 ml rau 67 rubles, piv txwv li. them 33.5 rubles. rau 100 ml. Qhov thib ob nce qib muaj txiaj ntsig ntau dua!

TAB SIS! Nws yog qhov zoo dua rau tus neeg yuav khoom kom tau txais ib yam dab tsi ntxiv rau tib tus nqi dua li tau txais luv nqi. Lub teb rau kev siv qhov tshwj xeeb no tsis muaj qhov kawg. Nco ntsoov cov khw muag khoom loj: "10% ntau cov tshuaj txhuam hniav rau tib tus nqi!", "25% ntau dua flakes!"

Vim li cas cov kev dag no ua haujlwm? Ua ntej, vim tias cov neeg siv khoom feem ntau tsis nco qab ntau npaum li cas cov khoom lag luam yuav tsum raug nqi (sim kom nco ntsoov tias cov mis nyuj koj zaum kawg yuav nqi npaum li cas). Qhov thib ob, txawm hais tias tib neeg raug suav nrog cov nyiaj tiag, lawv txiav txim siab tsuas yog raws li kev xav thiab kev kwv yees uas tshwm sim vim tsis paub txog yuav ua li cas nrog cov lej.

Hauv qab no peb yuav qhia koj txog 7 ntau qhov kev ua kom yuam kev uas siv tau zoo hauv khw muag khoom.

1. Peb qhov kev nkag siab yog nyob ntawm tus nqi peb pom thawj zaug

Koj taug kev mus rau hauv ib lub khw thiab pom ib lub hnab tsim $ 1000. "Dab tsi bucks rau ib co hnab ???" Koj yuav yog incredibly outraged. Tsiv mus, koj pom zoo $300 saib. Nws yog kim! Watches yuav pheej yig dua! Tab sis nws zoo nkaus li koj tias qhov no yog tus nqi ib txwm muaj, vim tias koj tab tom muab piv rau thawj tus uas koj pom. Txoj kev no, cov khw muag khoom tuaj yeem npaj cov khoom kom raug kom tau txais koj cov kev xav rov qab.

2. Peb ntshai heev

Peb tsis nyiam xav tias "tsis zoo" thaum peb yuav cov khoom pheej yig tshaj plaws, tab sis peb kuj tsis nyiam kev dag ntxias thaum peb yuav cov khoom kim tshaj plaws, thiab nws qhov zoo hloov mus rau qhov nruab nrab. Cov khw muag khoom siv qhov kev xav no ntawm peb tawm tsam peb kom muag cov khoom zoo.

Kev tshawb fawb hauv qab no tau ua tiav: 2 hom npias tau muab tso rau ntawm lub txee hauv khw. "Premium" rau $ 2.5 thiab npias sau "Bargain" rau $ 1.8. Kwv yees li 80% ntawm cov neeg yuav khoom xaiv npias kim dua. Tom qab ntawd lwm hom npias nrog tus nqi tag tau muab tso rau: "Super Bargain" ntawm tus nqi ntawm $ 1, 6. Tam sim no 80% ntawm cov neeg yuav khoom xaiv npias rau $ 1, 8, thiab tus so - rau $ 2, 5. Tsis muaj leej twg coj tus npias pheej yig tshaj.

Nyob rau theem thib peb, lawv tshem tawm npias rau $ 1, 6 thiab muab tso rau "Super-premium" rau $ 3, 4. Feem ntau ntawm cov neeg yuav khoom xaiv npias rau $ 2, 5, tsawg tus neeg yuav khoom - rau $ 1, 8, thiab tsuas yog 10% xaiv qhov kim tshaj plaws.

3. Peb nyiam zaj dab neeg

Muab ib tug $429 khob cij ib sab ntawm $279 khob cij nyob rau hauv lub khw. Lawv qhov ntsuas yuav tsum txawv me ntsis. Kev muag khoom ntawm cov neeg ua mov ci pheej yig yuav nce ntxiv, txawm tias tsis tshua muaj leej twg yuav yuav tus nqi kim (tej zaum ob peb tus neeg). Qhov no tshwm sim vim peb tsis xav tias tus nqi tiag tiag ntawm cov khoom, thiab zoo li peb tab tom yuav pheej yig heev. Thiab tom qab ntawd koj tuaj yeem hais tias: “Xav txog, Kuv yuav lub khob cij tsuas yog $ 279! Thiab muaj nws yuav luag tib yam, tab sis rau $ 429! Thiab tus neeg ruam yuav yuav nws li cas!” Zaj dab neeg zoo.

4. Peb ua raws li peb hais

Ib qho kev sim tau ua nyob rau ntawm lub tsev kawm ntawv. Cov txiv hmab txiv ntoo thiab zaub nyoos tau tso rau ntawm lub txee backlit xws li khoom qab zib lossis lwm yam khoom qab zib, thiab cov txheej txheem no ua rau cov menyuam noj zaub xam lav thiab txiv hmab txiv ntoo ntau dua. Nws kuj siv tau rau cov neeg laus. Cov kws paub txog kev noj qab haus huv yuav tsim cov ntawv qhia zaub mov hauv txoj hauv kev uas cov tais diav uas lawv xav muag ntau zaus yuav raug nthuav tawm hauv qee txoj kev lossis muab cov duab loj thiab ci ntsa iab kom tau txais koj cov xim. Yog li, yog tias koj pom ib yam khoom ntawm cov ntawv qhia zaub mov uas ci dhau lawm, nco ntsoov tam sim ntawd lub tsev noj mov xav pub koj nrog cov zaub mov no thawj zaug.

5. Peb ua pob liab liab ua raws li cawv, qaug zog thiab lwm yam

Thaum ib tug neeg haus dej haus cawv, nkees lossis ntxhov siab, nws yooj yim heev rau cov teeb meem sab hauv uas nrog kev yuav khoom. Nws tuaj yeem muab piv rau kev sib tham hauv ib lub bar. Koj pom ib tug neeg txawv txawv (tus neeg txawv txawv), tab sis koj tsis xav tias, "Kuv xav tias nws puas muaj kev kawm txaus thiab muaj cov kev coj ncaj ncees tsim nyog los ua kom kuv ua tus tsim nyog?" Tias yog vim li cas vending machines nrog dej, kas fes thiab khoom noj txom ncauj raug ntsia ntawm qhov tawm ntawm lub tsev loj loj. Cov neeg siv khoom nkees, nqhis dej thiab tshaib plab, lawv tuav txhua yam yam tsis xav tias nws yog qhov tsis tsim nyog. Yog li ntawm no yog ib qho lus qhia: yog tias koj xav kaw qhov kev pom zoo uas cuam tshuam txog qee qhov kev pheej hmoo ntawm koj tus khub, yuav tsum muaj cawv ntawm lub lag luam noj hmo. Zoo, los yog ntes tus khub tom qab ib hnub tsis khoom heev.

6. Zaj khawv koob 9

Peb txhua tus paub qhov ua kom yuam kev no: tsuas yog $ 1.99. Nws yog tib yam li $ 2! Peb nkag siab qhov no, tab sis cov khawv koob ntawm tus naj npawb 9 tseem ua haujlwm, thiab peb coj qhov tsis tsim nyog tsuas yog vim nws tau hu rau peb nrog luv nqi. Ua incorruptible! Tsis txhob qhia koj tus kheej - qhov khoom no raug nqi me ntsis ntau dua ib duas! Nco ntsoov, nws tsim nyog txhua ob!

7. Peb muaj lub siab xav ncaj ncees

Peb tsis nyiam raug dag, peb ntseeg tias peb yuav tsum coj ncaj ncees. Tab sis peb tsis paub tus nqi ntawm cov khoom thiab cov kev pab cuam. Thiab peb tab tom nrhiav cov lus qhia thiab cov cim qhia los ntawm cov neeg muag khoom thiab kev pabcuam rau peb. Dan Ariely, tus xibfwb ntawm kev puas siab puas ntsws thiab kev coj tus cwj pwm kev lag luam, tau ua qhov kev sim yooj yim tab sis nthuav tawm heev. Nws tshaj tawm tias nws yuav ua ib qho paj huam yav tsaus ntuj rau cov tub ntxhais kawm. Nws hais rau ib pab tub kawm tias yav tsaus ntuj tau them, thiab lwm tus yuav them nyiaj tuaj mloog. Ua ntej pib qhov kev hais kwv txhiaj, nws tau tshaj tawm tias nws yog dawb, i.e. thiab thawj pab tsis tau them dab tsi, thiab tus thib ob yuav tsis tau them dab tsi. Cov tub ntxhais kawm los ntawm thawj pab pawg tau nyob nrog kev txaus siab: lawv tau txais qee yam tsim nyog thiab, ntxiv rau, pub dawb. Cov tub ntxhais kawm ntawm pab pawg thib ob tau xyaum tag nrho sab laug, zoo li rau lawv tias lawv tau raug rub los ntawm lub zog no.

Tus nqi ib txwm rau ib zaj paj huam hais los ntawm tus xibfwb ntawm kev puas siab puas ntsws? Cov tub ntxhais kawm tsis paub qhov no. Thiab tsis muaj leej twg paub. Tus txiv neej lub tsho yuav raug nqi pes tsawg? kas fes yuav raug nqi npaum li cas? Thiab ua li cas txog kev tuav pov hwm tsheb? Leej twg paub! Tib neeg tsis paub tus nqi ntawm cov khoom, thiab vim li ntawd, peb lub hlwb siv qhov nws nkag siab: cov duab pom, cov ntsiab lus, kev xav, kev sib piv, kev sib raug zoo … Nws tsis yog tias cov neeg siv khoom tsis paub lej, nws tsuas yog tias nws tsis muaj dab tsi. ua nrog nws.