6 Vim Li Cas Lub Tuam Txhab Uas Ua Tau Zoo Tshaj Plaws Hauv Gen Z

2024 Tus sau: Malcolm Clapton | [email protected]. Kawg hloov kho: 2023-12-17 03:58

Thaum HR tab tom xav txog yuav ua li cas nrog xyoo txhiab, ib tiam neeg tshiab nkag mus rau hauv kev ua lag luam. Lawv pampered tab sis down-to-lub ntiaj teb thiab tech-savvy zoo dua koj. Peb ua ib tug portrait ntawm lawv ua ke nrog.

Yuav ua li cas tiam Z txawv ntawm tus so

Generation Z tau yug los nyob rau hauv lub lem ntawm lub xyoo pua xeem. Qee tus neeg sociologists hnub rov qab mus rau 1997, lwm tus - los ntawm 2000. Qhov sib txawv tseem ceeb ntawm cov neeg Z - lawv tsis paub lub ntiaj teb tsis muaj cov ntsiab lus digital, kev sib raug zoo thiab kev siv tshuab ntse. Lawv hu ua centennials los ntawm lo lus centennial, vim hais tias lawv yuav tsum nyob rau 100 xyoo.

Centennials nyuam qhuav kawm nyeem thaum phau ntawv Harry Potter kawg tawm los. Gangnam Style nkauj yuav zoo ua si rau lawv lub hnub yug 10th. Txawm li ntawd los, lawv paub yuav ua li cas khiav nws ntawm lub cuab yeej ntse thiab coj mus rau cov neeg hais lus ntawm Bluetooth. Thawj Tswj Hwm uas tweet zoo li ntuj rau lawv. Tab sis kev hu xov tooj yog qhov xav tsis thoob - yog vim li cas, vim tias koj tuaj yeem sau lossis xa lub suab.

Senior Centennials tam sim no muaj hnub nyoog 19-22 xyoo. Thiab lawv pib nrhiav lawv thawj txoj haujlwm.

Centennials yuav tuav txog 20% ntawm tag nrho cov haujlwm los ntawm 2020.

Tom qab 2000, Russia nyuam qhuav pib tawm ntawm cov pej xeem qhov ntawm 90s. Kev yug me nyuam loj hlob tuaj, tab sis cov laus centennials tseem muaj tsawg tus lej.

Yog li cov tswv ntiav haujlwm yuav tau sib tw rau cov neeg txawj ntse tshaj plaws. Thiab cov neeg uas to taub tag nrho cov yam ntxwv ntawm cov tiam tshiab yuav yeej.

Lawv tsis paub lub ntiaj teb tsis muaj internet

Lawv kawm scroll qhov screen ua ntej lawv tuav tau diav. Lub neej hauv online tsuas yog ib qho tseem ceeb rau Centennial raws li qhov tseeb - rau lawv, tsis muaj kev faib tawm. Qhov no muaj nws qhov zoo: Zetas intuitively nkag siab txog cov cai ntawm cov ntsiab lus, cov ntaub ntawv thiab cov neeg tuaj saib.

Ntawm qhov tod tes, lawv feem ntau raug kev txom nyem los ntawm kev ploj mus tsis muaj sijhawm. Nws yog qhov kev ntshai ntawm kev ploj ntawm qee yam tseem ceeb yog tias koj tawm hauv online ib pliag, thiab kev ntxhov siab uas lwm tus neeg hauv kev tshaj xov xwm tau ua lub neej ci ntsa iab.

Lawv tiv thaiv kev tshaj tawm

Zetas loj hlob ntawm cov ntaub ntawv nrov nrov. Lawv paub yuav xaiv qhov zoo li cas yam tsis tau them nyiaj rau kev tshaj tawm, banners thiab pop-ups. Nov yog qee yam ntawm AdBlock ua rau hauv lawv lub hlwb. Cov xim ntawm cov centennials tuaj yeem tsuas yog nyiam los ntawm ib yam dab tsi nthuav tiag tiag.

Lawv yog cov pragmatic txog lub ntiaj teb no

Cov tub ntxhais hluas xyoo txhiab ntseeg tias lawv tuaj yeem hloov lub ntiaj teb thiab ua npau suav txog kev pom zoo thoob ntiaj teb. Centennials tsis zoo li ntawd. Lawv tau txiav txim siab ua haujlwm thiab khwv tau nyiaj, txawm tias lawv nkag siab tias lawv yuav tsis dhau los ua Mark Zuckerberg.

Lawv paub txij thaum yau txog qhov lawv xav tau. Qhov tseem ceeb ntawm diplomas thiab degrees tsis tau lees paub. Hauv kev tshaj lij, 75% ntawm Zetas xav kawm ncaj qha los ntawm cov npoj yaig es tsis yog cov kev kawm thiab cov haujlwm.

Lawv scan, tsis nyeem

Qhov kev tsis txaus siab tseem ceeb ntawm "cov neeg laus" rau Gen Z yog lawv qhov superficiality. Qhov no yog ib feem muaj tseeb. Centennials nyiam kawm los ntawm video lossis graphical daim duab, tab sis tsis cais qhov tseem ceeb ntawm cov ntawv nyeem. Zeta lub hlwb yog accustomed rau glancing dua es nyeem ntawv.

Concentration kuj tsis yog qhov muaj zog tshaj plaws ntawm Generation Z. Raws li txoj cai, lawv tsis nyiam zaum ntawm ib txoj hauj lwm, lawv muaj lub nra hnyav los ntawm cov teeb meem uas daws tsis tau sai.

Lawv ntseeg lawv tus kheej

Centennials paub tias lawv tuaj yeem dhia mus rau hauv hiav txwv ntawm cov ntsiab lus txhua lub sijhawm thiab tuaj nrog cov lus teb. Lawv tuaj yeem muab cov haujlwm uas tsis yog tus qauv, thiab lawv tus kheej yuav txiav txim siab seb yuav ua li cas nrog nws. Thiab muab hais tias tiam no nyiam tus kheej, feem ntau lawv yuav nrhiav tau qhov kev daws teeb meem zoo tshaj plaws, tsis yog qhov classic.

Tsom ntsoov rau ruaj

Kev hloov pauv, kev hem thawj thoob ntiaj teb, kev hloov pauv, kev tso tawm tas li ntawm qee yam tshiab - Generation Z loj hlob nyob rau hauv lub sijhawm tsis muaj kev ruaj ntseg thiab muaj zog. Qhov no tau tsa qhov kev xav tau ntawm kev ruaj ntseg thiab kev ruaj ntseg hauv centennials. Lawv tsis xav rhuav tshem lub hauv paus zoo li cov tub ntxhais hluas ntxeev siab. Hloov chaw, ntawm qhov tsis sib xws, tsim thiab txhim kho lub ntiaj teb nyob ib puag ncig koj.

Kev ntseeg siab centennials feem ntau pib ua haujlwm ua ntej lawv muaj hnub nyoog. Koj tuaj yeem nrhiav cov neeg ua haujlwm hluas thiab txhawb siab siv qhov kev xaiv tshwj xeeb ntawm hh.ru. Thaum koj tshaj tawm qhov chaw seem, kos lub thawv tshwj xeeb uas koj npaj tau ntiav cov neeg thov uas muaj hnub nyoog qis dua 18 xyoo. Cov ntaub ntawv cuam tshuam yuav tshwm sim hauv cov lus piav qhia, thiab koj qhov chaw nyob yuav raug qhia rau cov neeg sib tw hnub nyoog 14 xyoos.

Yuav ua li cas thiaj nyiam centennials los ua haujlwm hauv koj lub tuam txhab

Ua cov ntsiab lus viral

Koj txoj haujlwm tshaj tawm yuav tsum ci ntsa iab, muaj sia nyob thiab pom qhov muag. Zoo dua nrog cov duab muaj zog: duab, duab, thiab memes. Tsis txhob hnov qab hloov cov ntsiab lus rau mobile versions, vim Gen Z yog nyob rau hauv Internet los ntawm lub xov tooj.

Muab cov sij hawm hloov tau

Centennials tsis raug ntxias los ntawm tsib hnub lub lim tiam nrog cov sijhawm ua haujlwm. Lawv nkag siab zoo heev tias hnub kawg yog dab tsi, thiab tsis xav zaum tawm lub sijhawm thaum tag nrho cov haujlwm tau ua tiav lawm.

Generation Z tsis xav tias khi rau ib qho chaw - tom qab tag nrho, koj tuaj yeem ua haujlwm los ntawm txhua qhov chaw muaj lub computer. Tab sis 53% ntawm Zetas xav ua haujlwm los ntawm chaw ua haujlwm. Ib qho kev xaiv yeej yuav yog lub sijhawm hloov pauv, uas koj tuaj yeem ua haujlwm ob qho tib si hauv chaw ua haujlwm thiab nyob deb.

Qhia koj txoj kev qhib siab

Centennials yog cov neeg siab tawv tshaj plaws. Lawv tsis cais tawm ntawm poj niam txiv neej, xim tawv nqaij, lossis kev taw qhia. Nyob rau hauv ib txoj kev nthuav, qhov no tau ua nrog lawv txoj kev hlub ntawm thev naus laus zis. 80% ntawm Zetas ntseeg tias nws yog thev naus laus zis thiab automation uas yuav tsim kom muaj kev ncaj ncees thiab ncaj ncees ua haujlwm.

Lawv kuj tsis lees paub txoj cai ntawm lawv cov thawj coj. Sib txuas lus nrog Centennials li sib npaug. Cov tiam no xav hais "koj" rau txhua tus thiab ua phooj ywg nrog lawv cov thawj coj.

Muab lub cib fim los txhim kho kom tiav

Kev muaj cov cuab yeej technology yog qhov tseem ceeb hauv kev xaiv txoj haujlwm rau 91% ntawm cov neeg sawv cev ntawm Gen Z. Tab sis tib lub sijhawm, ntau tshaj li ib nrab ntawm cov xyoo pua - 52% - muaj kev ntseeg siab rau lawv cov txuj ci thev naus laus zis, tab sis tsis ntseeg lawv cov kev txawj ntse. Thiab lawv xav kawm nws.

Muab centennials nrog lub sijhawm los tig, xyaum ua haujlwm, kawm ntawm cov chav kawm thiab kev cob qhia, sib pauv kev paub, txav mus rau lwm lub tuam tsev lossis cov ceg ntawm lub tuam txhab.

Personalize lub luag haujlwm

Centennials tau lwj rau kev xaiv los ntawm kev ua lag luam rau tus kheej muab. Yuav kom yeej lawv, qhia tias koj npaj txhij los hloov txoj haujlwm rau tus neeg tus cwj pwm. Xav txog lawv cov kev txaus siab thiab lub zog thiab, raws li qhov no, hloov lub luag haujlwm, sib tham txog lub sijhawm yooj yim, thiab muab kev ywj pheej xaiv.

Qhia qhov tseem ceeb ntawm lawv txoj haujlwm

Generation Z xav ua tej yam tseem ceeb nrog cov txiaj ntsig pom tseeb. Lawv tsis nyiam aimlessly sorting los ntawm cov ntaub ntawv los yog ua hauj lwm yam tsis muaj ib tug foreseeable kawg.

Cov Zetas txaus siab rau kev xav tias lawv txoj kev koom tes rau txoj kev loj hlob ntawm lub tuam txhab. Thaum koj ntiav ib centenary, nco ntsoov tias, feem ntau yuav, nws yuav ntshai ntawm niaj hnub, tsis yog lub luag haujlwm.

Lub caij ntuj sov dhau mus, thiab nrog nws lub lull hauv kev ua lag luam ua haujlwm. Lub Cuaj Hli yog lub sijhawm los txhawb pab pawg nrog cov neeg ua haujlwm hluas thiab txhawb siab! Txhawm rau ua kom yooj yim rau koj los nrhiav cov kws tshaj lij zoo tshaj plaws, coj kom zoo dua ntawm hh.ru "Vacancy ntawm ib nrab nqi" nce qib *.

Koj qhov kev tshaj tawm yuav cia li tshwm sim hauv kev tshawb fawb hauv 30 hnub, thiab kev tso kawm yuav raug nqi ib nrab ntawm tus nqi. Kev nce qib siv tau kom txog rau thaum lub Cuaj Hlis 30 tsuas yog rau cov neeg siv khoom tshiab los ntawm Moscow thiab cheeb tsam Moscow. Kuj tseem muaj cov txiaj ntsig tshwj xeeb rau cov tuam txhab los ntawm cov cheeb tsam. Txhawm rau nrhiav lawv, mus saib ntawm koj tus kheej tus account.